Configurations for the Seller theme family are pre-defined thematic design settings, optimized for specific niches such as clothing, jewelry, furniture, electronics, and others. Each theme includes carefully designed elements, blocks, and color schemes tailored to the niche, saving time and effort during setup.
This is especially convenient for those who want to quickly launch a stylish and functional online store with minimal effort spent on designing.
Seller is optimized for maximum page loading speed! To achieve this, we developed a new project compilation system, removed unnecessary dependencies, and reduced the number of theme settings, keeping only the most essential ones.
Special attention has been paid to micro-markup in the theme. On all website pages, the http://schema.org/Organization micro-markup is present - this includes company information from theme settings. Check
The category page includes the http://schema.org/AggregateOffer micro-markup to display price ranges and product counts in search results.
Micro-markups for navigation breadcrumbs http://schema.org/BreadcrumbList and product http://schema.org/Product have been implemented.
The Seller theme supports working with products in fractional units within the Shopy-Script app, as well as:
An enhanced visual editor for customizing theme settings directly from the storefront is available in Seller. We were the first to implement such an editor in our previous theme Ahead, and in Seller it has received new features and has been significantly optimized. For example, nested settings for sortable blocks have been added: for homepage blocks you can now specify top and bottom margins, separators, and other settings.
New field types have been added: range and button-based selection. Images can now be uploaded via drag and drop.
In Ahead there were about 30 different header types. Having choices is good, but in some cases the differences were minimal. In Seller we created a block-based header where blocks can be disabled and their order changed. Additionally, you can add your own blocks through the theme settings and the "Site -> Blocks" section.
While developing the theme "Seller", we took inspiration from marketplace websites, resulting in a simple and clean design. The number of template customization options and block display methods allows creating a unique design.
We added a switch in the page header to toggle between dark and light themes. This reduces eye strain during dark hours. If you select automatic mode in the theme settings, it will follow the user's operating system preferences.
We did not overload the category page with unnecessary blocks; on the contrary, we made it more compact. For example, we merged sorting and horizontal filtering into one block. At the same time, the option to display product filters in the sidebar remains and can be enabled in the theme settings.
For online clothing stores with portrait-style images, we added theme settings to change the way products are displayed:
When displaying products in a table format, customers can select multiple products at once to add them to the cart:
On the product card, we placed a menu with active buttons at the top: reviews, attached video, favorites, compare, and share. We added filtering by rating and photos in reviews. In the mobile version, we included a convenient button for adding a product to the cart, which remains always visible.
In the theme settings, we removed image upload functionality and implemented banner display through the "Shop -> Marketing" app. This allows flexible management of banners on the homepage and internal site pages. Additionally, we added a marketing popup window that appears after a specified time interval.
We've added easy filtering by product type in these sections.
We've designed it modern and user-friendly-added attractive blocks with icons, and short section descriptions instantly orient the customer.
You can create any number of landing pages for advertising campaigns using ready-made homepage blocks. Additionally, we've included ready-made pages in the theme that you can edit via theme settings.
| Technical specifications | |
Theme type | Online stores, Blogs and forums |
Developed for | Blog, Hub, Mailer, Shopy-Script, Site, Helpdesk, Photos |
Localization settings | English, Polish, Russian |
Frontend localization | English, French, Spanish, German, Polish, Russian, Italian |
Business category | Construction and repair, Electronics and household appliances, Furniture and interiors, Gifts and flowers, Children's products, Sport and tourism, Universal |
Settings colors | multicolored, white, burgundy, black, red, purple, navy blue, blue, orange, pink, gray, turquoise, green, yellow |
Unit fractions | Yes |
Desktop theme | Yes |
Mobile theme | Yes |
Software type | Website theme |
Free | No |
| Developer and version theme | |
Designer (programmer) | Easyweb |
License | Web Systems Pro |
Version | 2025.2.3.5.wsp |
Update | 12/26/2025 |